Exciting Collaboration: Barbie Teams Up with Rollic for New Game

Discover the upcoming Barbie video game by Rollic, set to launch soon, promising an immersive experience for fans of the iconic doll and the 2023 movie.
Exciting Collaboration: Barbie Teams Up with Rollic for New Game

Highlights

  • A new Barbie mobile game developed by Rollic is set to debut this year.
  • The game's possible ties to the movie could significantly enhance its popularity.
  • Embracing hyper-casual and live-service gaming markets, the game aims to captivate a broad audience with an engaging experience.

Prepare for an exciting development in the world of gaming, as a brand-new Barbie mobile game is fast approaching its release. Enthusiasts of the upcoming 2023 movie and loyal fans of the iconic Barbie franchise have something extraordinary to anticipate. The esteemed developer Rollic, under the wing of Zynga, is at the helm of this thrilling project. The astounding success of Greta Gerwig's Barbie movie, which raked in a remarkable $1.4 billion last July, has undoubtedly sparked a renewed interest in the Barbie universe as a whole.

The potential involvement of director Greta Gerwig and lead actress Margot Robbie in this new gaming venture remains shrouded in mystery. Nevertheless, the forthcoming details of the game are bound to be enticing, especially if these acclaimed figures are part of the mix. The game is poised to explore a universe rich with possibilities, offering fresh and captivating storylines that could run parallel to or extend beyond the movie's narrative. Recreating the same level of hype without a phenomenon like